The "Know Grocery, Grow Grocery" campaign was rolled out to help shop owners maximize profits by making the most of their display space.
I designed user-friendly materials, including ads, a manual and a website. Bright, vivid colors were selected and clear illustrations were designed to give the feeling that the changes to be made in store were simple. Free-standing display units and pop-up banners for events were also produced.
Contribution: Concept Development, Design and Illustration
Credit: Mercieca Ltd.